#StrategyLeadership

I learned this lesson the hard way after a VP screamed at me in a conference room during a restructuring. Alignment and agreement feel the same in your gut—but one is a weapon wrapped in consensus. Everyone nodded along in the sync, slapped the table, and said they were “aligned.” Three weeks later, the rollout failed because no one actually agreed to own a single deliverable. Alignment is the illusion we chase to avoid uncomfortable accountability conversations. Real progress only happens when you stop asking for alignment and start demanding decisions. #StrategyLeadership #CorporateClarity #ToughConversations #DecisionMaking